GP Explorer: Bardahl returns to Le Mans

Proud of a history as rich as it is long in motor racing, Bardahl, French leader in engine additives, is linked to many great drivers such as: Sébastien Loeb , 9 times world rally champion, Thomas Chareyre , 6 times world SuperMoto champion or Dan Gurney , winner of the 24 Hours of Le Mans in 1967. It is also on the occasion of a new event that Bardahl will make its return to the legendary Bugatti circuit at Le Mans : the GP Explorer 2 .

By participating in this new edition of the GP Explorer, Bardahl affirms its desire to reach a new audience and to make itself known to a younger audience . Well aware of the challenges of tomorrow for young people , the brand wants to highlight its solutions for maintaining everyone's vehicles over the long term, while thinking about their wallets.

Bardahl has thus joined the list of sponsors of the Kaatsup and LeBouseuh teams, both influencers with 2.4 and 9.1 million followers respectively on social media. The team already participated in the first edition of the Explorer GP and the drivers finished the race in 13th and 4th place respectively, just off the podium. Bardahl is counting on an ambitious and promising duo to finish at the top of the standings and do even better than in the first edition.

To ensure as many people as possible can benefit, Bardahl will offer two people the opportunity to watch the competitive event from the stands of the legendary Le Mans circuit. A competition will be held on the brand's Instagram and TikTok accounts starting August 1st , and the grand prize winners will be announced a week later on these same networks. To participate, users simply need to subscribe to Bardahl's account and answer a few questions.

The GP Explorer: Part 2

After a more than successful first edition, breaking several audience records, bringing together 40,000 spectators on site and several million viewers over the entire weekend, the GP Explorer is launching the second edition this year and is already off to a flying start with an event already sold out: 60,000 available places sold out in barely 30 minutes . Organized by Squeezie, France's leading YouTuber, this competition brings together 24 influencers ready to do battle on the asphalt.

The History of Bardahl will be there

In addition to being on the cars and suits of the Kaatsup/LeBouseuh team drivers, Bardahl will also be present in the circuit village in the form of a historical stand. Spectators will be able to come and discover the world of Bardahl and his history in the world of motor racing, from the 1950s to today, including Le Mans , Ferrari , the Dakar , etc. Nothing will stop you from going there.