Sébastien Loeb's 50th birthday celebrated at the Anneau du Rhin

On September 28, 2024, Sébastien Loeb celebrated his 50th birthday with a unique event in his honor, the "Loeb Celebration," held at the Anneau du Rhin circuit. This memorable celebration, organized by the FrayMédia agency in partnership with Red Bull, brought together fans, renowned drivers, and legendary cars to celebrate the nine-time world rally champion.

Bardahl, official partner of the event

As a long-time sponsor, Bardahl was a natural fit for this major event. Bardahl's commitment to Loeb embodies shared values: passion, performance, and determination. This event was an opportunity to highlight this fruitful collaboration, which has resulted in numerous competitive successes.

An exceptional plateau

Sébastien Loeb wasn't alone for this special day. Alongside him, other champions were present, including Xavier de Soultrait, winner of the SSV category at the 2024 Dakar Rally. Along with other drivers, Sébastien Loeb delighted spectators and guests with impressive demonstrations and track debuts.
Among the stars of the event, iconic cars such as the Peugeot 306 Maxi and the Alpine A110 GT+, with which Loeb won the 2024 edition of the Mont Blanc Rally, caused a sensation. Enthusiasts had the chance to see these cars in action, a true tribute to Loeb's extraordinary career.

Show on land and in the air

The Rheinring was the scene of thrilling demonstrations, with drift battles orchestrated by experienced drivers. The adrenaline wasn't limited to the track: a helicopter also took part in the show, flying over the track in several spectacular aerial choreographies.
This exceptional day not only celebrated Sébastien Loeb's half-century, but also brought together the motorsport community for an unforgettable experience. With Bardahl as a privileged partner, this anniversary will be remembered as one of the highlights of 2024.

Photos ©FrayMedia